Incolor# 11.11 - Platinum D Ash Blond - 100ml

Description

Insight - Incolor# 11.11 - Platinum D Ash Blond - 100ml is a professional low-ammonia permanent hair color cream from the Insight INcolor Hydra-Color line, made in Italy. Shade 11.11 Platinum Deep Ash Blond is a phytoproteic cream engineered for salon-grade grey coverage and long-lasting reflects. The formula uses about 90% natural-origin ingredients and is VeganOK certified. Its Hydra-Color technology helps retain moisture inside the hair shaft, while phytokeratin, organic argan oil and grape seed butter protect the fibre during oxidation.

Active Ingredients

• Phytokeratin: plant-derived protein that helps rebuild and reinforce the hair structure during coloring.
• Organic Argan Oil: rich in vitamin E and essential fatty acids, adds softness and shine.
• Grape Seed Butter: antioxidant that helps protect the hair fibre from oxidative stress.

Benefits

• Complete coverage of grey hair without needing a natural-base mix.
• Delivers a super-bleaching platinum blonde with intense deep-ash reflects with bright, long-lasting reflects.
• Low-ammonia, vegan formula is gentler on hair and scalp than classic dyes.
• Hydra-Color technology helps lock moisture inside the hair.

How to Use

• Mix the cream 1:1.5 with the appropriate Insight INcolor Activator (6, 10, 20, 30 or 40 vol.) in a non-metallic bowl.
• Apply to dry, unwashed hair from roots to ends for an even lay-down.
• Leave to develop for 35 to 40 minutes depending on porosity and desired result.
• Emulsify, rinse thoroughly with lukewarm water and follow with a color-safe shampoo and conditioner.
• Perform a skin sensitivity patch test 48 hours before every application.

Product Quantity

100 ml

Manufactured in

Italy

Store at room temperature.